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Anker Innovations partners with ABM Kuwait for local distribution in Kuwait

Anker Innovations, a global leader in consumer electronics and technology, has announced its new partnership with Kuwait-based distributor ABM Kuwait (Arab Business Machine), further expanding its presence across the GCC region. Leveraging its vast Value-Added Distributor experience in the Middle East region and commitment to high-quality customer centric approach, ABM Kuwait will offer state-of-the-art consumer […]


OPSWAT and Starlink partner to strengthen cybersecurity defenses for MEA’S critical infrastructure

Critical infrastructure protection leader teams up with VAD to enable key verticals across the region to respond to evolving cyberthreats. OPSWAT, a global leader in Critical Infrastructure Protection (CIP) cybersecurity solutions, has announced a partnership with value-added distributor (VAD) Starlink, an Infinigate Group company and a regional leader in the delivery of market-leading cyber and […]


Channel chief: Philippe Jarre at Mindware Group

Philippe Jarre believes businesses will increasingly turn to digital technologies to streamline operations, gain competitive advantage and IT distributors will need to offer a wide range of digital solutions. Describe your current job role and business model? As the CEO of Mindware, Philippe oversees the operations and strategic direction in the Middle-East and Africa region. […]


Mindware joins Global Technology Distribution Council

Mindware, a leading IT distributor for vendors and partners across the Middle East and Africa, has officially joined the Global Technology Distribution Council (GTDC), the world’s largest consortium of technology distributors. Mindware CEO Philippe Jarre has also been named to the GTDC Board of Directors. The addition of Mindware supports the GTDC’s continued global expansion […]


Channel chief: Jasim Al Awadi at du

Jasim Al Awadi is committed to making du ICT the partner of choice as a master systems integrator for government, enterprises, and start-ups with its huge ecosystem of best of the breed partners, helping them migrate away from legacy systems. Describe your current job role and business model? Jasim plays a vital role in leading […]


Why AZCOM is adopting a fit to strategy

Led by stalwarts Nassir Nauthoa and Anand Dathatreya, AZCOM intends to deliver compelling solutions to channel partners through its fit-to strategy with vendors. AZCOM IT Distribution is a value-added distributor servicing the needs of the SME and corporate reseller channel in the Gulf countries. The company is operational and initially focused on supplying its customers […]


How ERP channel partners can succeed in the digital economy

Vibhu Kapoor at Epicor takes us through the market dynamics of ERP business applications and links it to challenges faced by channel partners, offering tips for them to succeed. In the Middle East, enterprise planning is now essential to manufacturers, and heavy industry sectors that are in turn critical to governments’ economic diversification programmes. In […]


Editor’s question: Hyperscalers have built marketplaces on their platforms, how can channel partners leverage this trend

Partners should take advantage of ecosystems vendors have built. The shift to cloud solution selling enable partners to develop value-add services around solutions and ecosystems. Executives from Riverbed, HPE, Liferay share their perspectives. Ghassan Abou Rjeily, Regional Channel Sales Manager Emerging EMEA, Riverbed With the appetite for cloud adoption having scaled exponentially in recent years, […]


Channel chief: Ali Nimer at Injazat

Ali Nimer believes that disruption is about changing the way customers think about their business and their needs. To gain a leading position, a channel partner must become a collaborator and co-creator. Describe your current job role and business model? Ali recently joined the Injazat team as Chief Commercial Officer with the aim of strengthening […]


Top areas where channel partners are most engaged

Kinda Baydoun at Veeam looks at four key areas where channel partners remain most engaged in today’s digital landscape and advises them to follow best practices from IDC. Veeam’s ProPartner global services over 35,000 active partners and 450,000 end-customers. Interactions with channel partners throws up a lot of interesting insights that give an indication of […]


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