Thought Leadership

A strategic approach to manufacturing in Saudi Arabia

There is no excuse for poor quality in manufacturing. A connected, properly trained and enabled workforce is your best defence. As Saudi Arabia’s manufacturing sector evolves, the focus must shift toward empowering f...

How to integrate AI into partner sales models

A strategic approach to AI integration is key for channel partners looking to capitalise on the transformative potential of this technology within their service portfolios. Channel partners should align AI initiatives ...

Channel partners will look for vendor and platform consolidation in 2025

2025 will be all about channel partners moving towards hyper-verticalisation, driving flexibility in vendor relationships, vendor consolidation with one platform providing multiple solutions, and the convenience of...

CISOs need to prepare for disruptions caused by AI in 2025

Top cyber security executives from BeyondTrust, Qualys, OPSWAT, Cloudflare, Kaspersky, Tenable, Palo Alto Networks, share their insights, forecasts and predictions into 2025 and beyond, including how businesses and...

Three work areas that Generative AI will impact in 2025

To truly get value from AI, organisations need to bring together three things: the availability of clean, complete data; transparency around how that data is governed and used; and the right philosophy to get value...

AI is transforming the IT landscape and creating opportunities for channel...

As 2025 approaches, I have been reflecting on recent insights and conversations with partners on tech trends, which have revealed several exciting opportunities for our partner ecosystem. Customers are increasingly...

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