Magazine Button

In Depth

Spire Solutions partners with Mimecast to make email safer for Middle East businesses

Email is the number one application used by organisations around the world and the data being sent and received needs to be protected. According to Gartner’s assessment on How to Build an Effective Email Security Architecture in 2018: “Email is the most commonly used channel for both opportunistic and targeted attacks on client endpoints, including […]


Synology eyes Middle East growth following Synology Solutions Day

Senior executives from Synology met with customers and channel partners and demonstrated their latest file sharing and surveillance solutions to a number of channel partners.  Synology, a global leading mid-range network attached storage vendor, sees a huge potential for growth in the Middle East following its annual Solutions Day event held at Dubai’s Nassima Royal […]


Adobe and ServiceNow partner to advance Customer Experience Management

Partnership helps enterprises integrate customer experience data to create seamless digital workflows to a personalised customer experience across all touchpoints.  Adobe and ServiceNow have announced a partnership to empower brands with an industry-first solution for stitching together Adobe customer experience data and  customer data, ultimately providing seamless digital workflows and personalised customer experiences across all […]


Nutanix incentivises its partners with channel programmes

With the Middle East expected to show the most public cloud growth over the next two years, we spoke to Bassam Al Masri, Senior Manager Channel, Nutanix – Middle East, about how the company is aiming to incentivise its channel partners. In line with its global vision, on a regional level Nutanix will continue to […]


StarLink hosts Annual Partner Summit 2019 in Dubai

StarLink, the fastest growing ‘True’ Value-Added-Distributor (VAD) in the Middle East, Turkey and Africa (META), has hosted its signature channel event – StarLink Partner Summit at the iconic Armani Hotel, Burj Khalifa. The event received an overwhelming response from 300 plus channel partners across the META region, making this one of the most sort after […]


Gourmet Gulf selects Finesse and Salesforce to digitally transform diner experience

Gourmet Gulf, a renowned hospitality company in the region, has selected Finesse, a global software system integrator and Salesforce, a global leader in CRM, to digitally transform, taking customer dining experience in the UAE to new heights. The UAE-based hospitality company’s partnership with Finesse and Salesforce is set to equip its business with diverse and […]


Hanan Darwish: Committed to organisational and personal goals

Transforming Schneider Electric from a product to a solutions company, while supporting its channel partners in this journey, is presenting an exciting part of  the job role for Hanan Darwish, Gulf and Pakistan, Schneider Electric.  As President of the Gulf and Pakistan cluster, Hanan Darwish handles the day-to-day operations of one of Schneider Electric’s largest […]


Insight into the career of Aruba Regional Channel Director Osama AlHaj-Issa

Describe your current job role and the parts that are somewhat challenging? In a channel leading role for a huge region such as Middle East, Turkey and Africa, you need to consider varying strategies and resources to address the goals you plan to achieve in the year and longer term. In my role, I need […]


Pure Storage expert on dispelling AI myths

Matthieu Brignone, Head of EMEA Channel and Alliances at Pure Storage, talks about how partners can help enterprises dispel some of the myths around Artificial Intelligence. Data is a catalyst for growth and innovation, with the power to transform the way a business operates and how it serves its customers. In fact, data is so […]


Tenable doubles cyberexposure technology integrations

Tenable, the cyberexposure company, has announced that the company more than doubled its Cyber Exposure Ecosystem throughout 2018, including 43 new or enhanced technology integrations and 20 new integration partners. The ecosystem now supports a total of 50 integrations and 39 technology partners. Tenable’s market-leading integration partners span some of the most widely deployed security and […]


Browse our latest issue

Magazine Cover

View Magazine Archive