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ServiceNow to acquire Artificial Intelligence powered platform G2K to transform retail and beyond

ServiceNow to acquire Artificial Intelligence powered platform G2K to transform retail and beyond

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ServiceNow, a leading digital workflow company, has announced it has signed an agreement to acquire Artificial Intelligence (AI) powered platform G2K to transform retail and other industries.

Karel van der Poel, Senior Vice President and General Manager at ServiceNow

G2K’s technology allows organisations to connect real-time data across storefronts and other physical spaces for a complete view of operational data. ServiceNow plans to add G2K’s smart IoT technology to the Now Platform, enabling businesses to intelligently action digital and in-store data with enterprise-grade workflows.

Many organisations still struggle to turn vast amounts of data into actions that have business impact. This is especially true for retailers that have the unique challenge of managing operations based on a wide variety of digital and in-store data streams across thousands of stores, employees and customers and must be able to connect data back to central operations.

Through this acquisition and working in partnership with top retail customers, ServiceNow plans to develop an AI-powered end-to-end workflow solution with G2K’s technology for the retail industry, with the flexibility to apply to other industries like transportation, healthcare, entertainment and manufacturing in the future.

“ServiceNow is relentlessly focused on co-creating the future of work with our customers,” said Karel van der Poel, Senior Vice President and General Manager at ServiceNow. “Retail is just the beginning. This acquisition allows ServiceNow to create even greater simplicity and efficiency for our customers’ growing needs across any industry, from manufacturing and supply chain to transportation and entertainment.”

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