Nutanix, a leader in hybrid multi-cloud computing, announced the next era of Elevate, a global partner programme designed to redefine the partner engagement journey.
Nutanix has evolved the Elevate programme focus to provide a better experience for the entire partner ecosystem and customers throughout the customer lifecycle while staying true to the programme’s unified framework. This includes an expanded benefits package to build a partner profit continuum.
“The IT industry is at an inflexion point in how customers want to procure and consume technology,” said Christian Alvarez, Senior Vice President of Worldwide Channel Sales at Nutanix.
“With our updates to the Elevate programme, we’ve addressed many of our partners’ needs to engage with customers through their lifecycle – not just selling the technology, but enabling them to adopt, perform, expand and ultimately renew. Elevate now supports and rewards partners along this entire journey through purpose-built benefits and incentives.”
In 2022, Nutanix has re-architected its go-to-market strategy, programmes and tools to provide partners with more control, insights and efficiency over sales cycles.
New updates to the Elevate Partner Programme include:
- Enhanced and expanded incentives framework to reward partner ecosystem throughout the customer lifecycle
- New incentive for partners that lead sales cycles autonomously
- A continued focus on building partner competencies through education and certifications


