Ingram Micro Cloud, an operator of one of the world’s largest cloud marketplaces for the channel, has announced its latest initiative toward more streamlined customer success, the ULTRA Membership Programme.
The strategic membership programme is now available through the Ingram Micro Cloud Marketplace in the US and Canada. Designed to help Value-Added Resellers (VARs) and Managed Service Providers (MSPs) expand their customer networks and increase profitability, the programme includes comprehensive solutions that provide members with actionable insights around their business; personal consulting and thought leadership; automation-for-growth tools; exclusive offers to grow and retain end customers.
“The aim of the ULTRA Membership Programme is to broaden the scope of what’s been traditionally available to channel partners – from a strategic perspective – to solve a wider array of pain points, empower VARs and MSPs in overcoming challenges and enable them to scale by expanding their networks,” said Eric Gitter, Executive Director of Global Customer Success, Ingram Micro Cloud.
While ULTRA aims to yield benefits to reseller partners of all sizes, the membership is best suited for growth and solution-oriented VARs and early-scale MSPs. ULTRA is a paid structured membership programme designed to help partners grow faster while streamlining customer success and driving value.


