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Armis launches APEX Partner programme with alliance partners

Armis launches APEX Partner programme with alliance partners

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Armis, a unified asset visibility and security platform provider, has announced its new Armis Partner Experience (APEX) programme. The programme was created with simplicity in mind to help channel partners tap into the market opportunity of securing unmanaged IoT devices, which are estimated to make up between 80 and 90% of the average business environment by 2025. A tiered programme with multiple go-to-market options means APEX is flexible for channel partners, resellers, systems integrators and MSSPs. It is built to support the full customer lifecycle with a focus on collaboration, mutual investment and increased time to value.

APEX is a unified programme designed to allow partners to thrive in their areas of expertise, whether it’s IT, OT, IoT, IoMT or converged environments across any business sector. The programme assists partners in expanding to supplemental areas that help drive their go-to-market model and rewards them accordingly through financial incentives, business development funds (BDFs) and enablement, along with increased sales and marketing or communication support.

“IBM is excited to be part of the new Armis Partner Programme where we continue to drive value for our clients. IBM and Armis continue to be focused on mitigating risk in the IT, OT, IoT and IoMT space. Armis is equally excited to be part of IBM’s Gold Strategic Alliance Partner Programme. Together, we can do great things for our clients,” said Rob Dyson, Global OT/IoT Security Services Business Leader, IBM.

Most businesses can’t see 40% of the devices in their environments. From managed to unmanaged, businesses struggle with identifying all the devices around them and being able to secure them.

Armis is agentless and integrates easily with existing security products, helping organisations understand the security risks that stem from unmanaged and managed connected devices and gives them oversight of their entire environments to close significant security gaps.

“Check Point is excited to be a part of the new Armis Apex Partner Programme. For Armis to develop this new programme, encompassing its different go-to-market routes, from VARs to OEMs like Check Point, is an indication of its dedication to the partner community as a primary route to market. As the connected IoT devices explode, Check Point sees Armis as a natural complement to its own technology and we are excited to partner with Armis to see and secure everything,” said Devanesan Moses, Global Head, IoT/OT Sales, Check Point.

Armis partners can take advantage of the Armis Device Knowledgebase as part of the Armis platform to help identify and classify digital assets accurately with the ability to immediately remediate any issues at both the endpoint and network level. The flexibility of the technology combined with the elasticity of APEX means that Armis can support a diverse partner ecosystem from VARs, resellers and systems integrators to managed service providers looking to build out their security operations.

“mCloud is excited to be a part of the new Armis Apex Partner Programme. Armis’ commitment to this programme, coordinating its different go-to-market strategies in a cohesive structure, from VARs and SIs to managed service providers like mCloud differentiates Armis as a ‘channel company’, rather than just a company with a channel,” said Costantino Lanza, Chief Growth and Revenue Officer, mCloud. “The market demand for managed services for optimising energy intensive assets and ESG compliance with increased cybersecurity is growing rapidly and we see Armis as a natural complement to our technology and business model.”

The APEX programme allows members unparalleled access to Armis technology, skills and expertise.

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