OutSystems, a global leader in low-code application development, has appointed Robson Grieve as Chief Marketing Officer, reporting to Paulo Rosado, OutSystems Founder and Chief Executive Officer.
Grieve will have responsibility for OutSystems marketing strategy, including product, brand, demand generation, communications, technology alliances and overall go-to-market strategy to support OutSystems rapid growth.
Rosado said: “OutSystems has built the market-leading approach to low-code development across the entire development lifecycle and right now we are experiencing significant growth in the community and ecosystem that surrounds us. We are excited to welcome Robson to the OutSystems senior leadership team as our global CMO. His experience leading marketing and building go-to-market models for fast-growing SaaS companies, such as New Relic and Concur, is a perfect addition to our team right now.”
Grieve has held senior positions across all aspects of marketing in his 20-plus year career. Most recently he was CMO of Pure Storage. Prior to Pure Storage, he was CMO at software analytics company New Relic.
Grieve said: “OutSystems is on an impressive growth trajectory because the platform solves some really important problems for customers. Leading industry analysts like Gartner are talking about how low-code is going to surpass traditional coding as the app delivery platform of choice because of time-to-market, speed-of-delivery and compelling productivity gains.”
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