Aptec, an Ingram Micro company, won the Distributor of the Year award at the Avaya Engage event, held in Dubai. A highlight of Avaya Engage, a four-day forum in Dubai, Avaya Awards celebrate the role partners have played in driving Avaya’s success across the combined geographies of Europe, Middle East and Africa, and Asia Pacific.
As customer needs and challenges evolve, Avaya’s partners are central to its strategy of delivering services-led, outcome-focused engagement.
Avaya Engage is the premier thought leadership event combining the networking experience of the Avaya Partner Forum with the educational content of the Avaya Technology Forum, under one roof. More than 1,300 customers and partners from across the combined regions interacted with Avaya global executives, solutions leaders and industry experts at keynote addresses, seminars and expert sessions.
“The Avaya Awards celebrate and recognise the role our partners play in driving Avaya’s growth and customer-centric strategy. We are investing and developing our partner ecosystem to enable more companies to implement business communications solutions that help drive their digital transformation journeys. Avaya Engage provides the perfect platform for us to drive innovation and deliver industry leadership across the combined regions,” said Fadi Moubarak, Channel Leader, Avaya International.
Bahaa Salah, Managing Director of Aptec, commented, “We are happy to receive the award, it is a reflection of solid team work and great partnership.”
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