DXC Technology implements SAP S4HANA real-time suite for Al Ahli Holding Group

By Arun Shankar   8 May, 2018
DXC Technology implements SAP S4HANA real-time suite for Al Ahli Holding Group

One of the Middle East’s largest conglomerates, Al Ahli Holding Group, went live on a digital core to transform the experience for tens of thousands of customers in 20 countries worldwide, as part of an innovative digital transformation partnership with SAP.

Dubai-headquartered Al Ahli Holding Group counts 9,000 employees across 15 brands including the Dubai Outlet Mall, 117 Live for entertainment, manufacturers Al Ahli Aluminum and Al Ahli Plastic Industries, social media firm Audience, Gold’s Gym in the Middle East, and publishing comics.

As part of its digital transformation, Al Ahli Holding Group has gone live on the SAP S4HANA real-time business suite, implemented by partner DXC Technology. SAP S4HANA provides Al Ahli Group with easy-to-understand business dashboards, which can improve automation, efficiency, and agility.

Showing the strong opportunity for digital transformation, the Middle East and North Africa’s software spend will grow by 13% to reach $6.2 billion in 2018, according to research firm Gartner.

In the near future, Al Ahli Holding Group will closely examine the potential for integrating emerging cloud-based innovations such as the Internet of Things, artificial intelligence and machine learning, and blockchain to further transform the employee and customer experience.

With Al Ahli Holding Group, SAP is exchanging best practices in digital transformation with more than 378,000 customers, with localised solutions for more than 25 lines of business. Al Ahli Holding Group went live with SAP to transform the customer experience.

“SAP solutions are designed in backing with partner DXC to provide Al Ahli Holding Group with business solutions such as improved sales forecasting and stock replenishment, effective customer service, to optimise supply chain, support daily operations and provide accurate analytics and reports that will support management when making important decisions,” said Mohammmed Khammas, CEO, Al Ahli Holding Group.

“Including the group consolidation and planning of various business units and functions within Al Ahli Holding Group, these will also benefit from the new SAP system including finance, human resources, sales and distribution and stock management, creating a business environment that is properly governed, accurately monitored and thoroughly controlled,” added Mohammed Khammas.

“Al Ahli Holding Group needed full business visibility on complex processes – from connected malls and live mega-events, to supply chain on plastics and publishing,” said George Riding, Interim Managing Director, SAP UAE and Oman.

“By undergoing digital transformation and co-innovating with SAP S4HANA, Al Ahli Holding Group has real-time insights that are reducing complexity, optimising costs, and enabling staff to focus on innovation. Al Ahli Holding Group is transforming their customer experience and supporting the UAE’s economic growth.”


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