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Middle East

Ninety percent of CEOs are waiting for GenAI to move past the hype

A new BCG survey of over 1,400 C-Suite executives in 50 markets reveals that while 66% of global leaders are ambivalent or dissatisfied with their companies’ AI and GenAI progress, the Middle East reflects a contrasting trend in adopting these technologies. GenAI burst into the public consciousness in 2023, promising to revolutionize business operations. The […]


Deep Dive: Vibhu Kapoor, Regional VP for Middle East, Africa & India at Epicor


Channel chief: Murtaza Khan, Managing Partner, Middle East and Africa, Fragomen

Fragomen’s Murtaza Khan leads a business that is fundamentally people-centric, and finds reward in various aspects including collaborating with colleagues worldwide, assisting customers in navigating complexities associated with cross-border travel and work, and actively participating in pro-bono initiatives aimed at contributing to local communities. Describe your current job role and business model? Murtaza serves as […]


Editor’s question: what are the opportunities and challenges for channel partners in the AI market space?

A partner’s success hinges on staying current with technological advancements, addressing the skill gap, navigating implementation complexities, and acquiring the right certifications and expertise. By doing so, channel partners can contribute to shaping the future of AI. Executives from Cloud Box, Alteryx, NetApp, SAS, respond to this month’s question. Avinash Gujje, Practice Head for Infrastructure, […]


AI embedded attacks on data will increase in 2024 says Veritas

In 2024, cybercriminals will embrace AI initiating the era of autonomous ransomware attacks and will commence with robocall-like automation, AI-driven target identification, breach execution, victim extortion, ransom collection, with minimal human interaction says Johnny Karam at Veritas. With a heightened emphasis on investment in talent and technology, UAE businesses are expressing confidence in their ability […]


How OPSWAT is building the channel to protect critical infrastructure

Critical national infrastructure is often compromised by outdated systems, complex network of suppliers, human error, lack of professional training that can have a cascading effect on overall security posture, demanding the presence of specialized channel partners and zero trust solutions. Critical infrastructure often relies on outdated legacy systems, introducing vulnerabilities that require upgrading which can […]


Augmented Reality an opportunity for channel to generate business value

Widely regarded as an immersive entertainment tool, augmented reality is increasingly becoming an integral part of the enterprise digital transformation journey, explains Simran Bagga, at Omnix International. For most business decision makers in enterprises, there really is no divide between virtual reality and augmented reality. They believe that such immersive experiences require an all-encompassing headset […]


TRINEXIA signs a distribution agreement with PhishRod

PhishRod, a global anti-phishing and security awareness solution provider, has expanded its reach further in the Middle East cybersecurity market by entering into a strategic distribution agreement with TRINEXIA. PhishRod and TRINEXIA will work together to tap the Human Risk Management segment and will provide services that help organizations in building a cybersecure culture and […]


SolarWinds to host EMEA Transform Partner Summit

Lisbon event brings partners together to hear from SolarWinds executive leadership on partner program updates, product innovations and ways to accelerate growth.  SolarWinds, a leading provider of simple, powerful, secure observability and IT management software, has announced it will host its annual Europe, Middle East and Africa (EMEA) Partner Summit 2024 in person in Lisbon, Portugal, […]


AWS recognizes Bespin Global MEA as ‘System Integrator Partner of The Year’

Amazon Web Services, (AWS), an Amazon.com company, has announced the 2023 UAE AWS Partner Award winners, recognizing leaders who are vital in helping customers drive innovation and build solutions on AWS. The 2023 System Integrator Partner of the Year Award for the Middle East and North Africa went to Bespin Global MEA, a leading cloud […]


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