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Lenovo introduces digitally-connected tech specialists to UAE stores

For the first time, PC maker Lenovo has introduced digital technology to virtually connect tech specialists with customers across select retail stores in the UAE, assisting purchase decision journeys and assuring peace-of-mind. In today’s fast-changing environment, Lenovo is ensuring that the company remains close to its customers by investing in technology and working in close […]


LG debuts TONE Free FN7 earbuds in UAE

As part of its commitment to bringing meaningful innovation to the local marketplace, LG Electronics (LG) has launched its TONE Free FN7 earbuds in the UAE – combining acoustic smarts with ultraviolet cleaning for enhanced peace-of-mind. The FN7s feature technology from British audio specialist Meridian Audio, LG’s trusted partner in delivering superior sound. Powered by […]


Thales reinvents the way identity documents are checked with its double-sided ID card reader

Thales showcases the world’s only double-sided ID card reader, the first to be able to examine ID cards or driving licenses in the cloud in less than four seconds. The design of the intelligent reader allows to speed up the process, while guaranteeing a high security level, and offering cost benefits to the operators. It […]


OpenLegacy signs agreement with SEED Group to accelerate Digital Transformation

OpenLegacy, a pioneer in digital-driven integration for core legacy systems, and SEED Group, a company of The Private Office of Sheikh Saeed bin Ahmed Al Maktoum, have announced a strategic partnership that will allow United Arab Emirates (UAE) companies in retail and wholesale, private healthcare, oil and gas and financial services to accelerate their Digital […]


Mindware signs as Acer distribution partner in Middle East

Mindware, a regional value-added distribution (VAD), has signed a commercial distribution agreement across the Middle East with PC manufacturer Acer. The deal includes the vendor’s commercial and education portfolio including Windows-based laptops, Chromebook devices, accessories, projectors, Enduro and ConceptD devices. According to the VAD, the main focus will be on the Travelmate Series, specifically designed […]


Axtel and ASBIS ME partner to advanced audio technology in the region

Axtel, a global provider of high-quality devices for professional communication, has appointed ASBIS ME as its distributor of professional headsets in the Middle East. In terms the agreement, ASBIS will supply the regional channel in the Middle East and North Africa (MENA) with the vendor’s entire portfolio of professional headsets. Praveen Singh, Director Sales, ASBIS […]


IoT: Connect more, connect faster

To reach its full potential, the Internet of Things needs to be used hand-in-hand with integration. Mirza Salihagic, Senior Manager, Product Marketing at Software AG, explains the importance of integration. There are plenty of good ideas out there for using the Internet of Things but, without integration, many will fail. Without integration, IoT can never […]


stc pay partners with Visa to launch digital payment solutions

Saudi Arabia-based stc pay, a digital wallet and subsidiary of stc Telecom Company, and digital payments firm Visa, have signed a strategic partnership to launch customer-centric financial services and digital payment solutions to stc pay customers. The new agreement, Visa’s first fintech collaboration in Saudi Arabia, further builds on stc pay and Visa’s alliance from […]


Six Degrees adds QUANTIQ to its partner network

UK-based secure cloud service provider, Six Degrees, has announced that leading Microsoft Dynamics specialist, QUANTIQ, has joined its partner network. This partnership enhances the unified platform services Six Degrees delivers to prominent UK manufacturers and retailers at both the infrastructure and application layers. The partnership with QUANTIQ, itself a highly regarded partner to the UK […]


Aruba’s new all-in-one platform designed to deliver a cloud experience at the edge

Aruba, a Hewlett Packard Enterprise company, has introduced Aruba ESP(Edge Services Platform), the industry’s first AI-powered, cloud-native platform that predicts and resolves problems at the network edge before they happen. Sherifa Hady, EMEA Channel Sales Director at Aruba, explains the new product and how it will help channel partners. Could you explain more about the […]


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