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Finding the connection in customer conversations key to success for Egyptian telcos

The wave of Digital Transformation sweeping across Egypt is rapidly advancing the maturity and competitiveness of the businesses in the country. At the epicentre of this evolution has been the country’s telecom operators, serving as custodians of this change by providing the infrastructure that makes possible the delivery of mobile and internet services to millions […]


AI in insurance: Building on the customer-first approach

The emergence and fast-growing adoption of digital platforms, mobile apps, and big data have resulted in customers demanding quicker and more effective service than ever before. Today consumers have high expectations of an enhanced level of service from the moment they buy a policy until the settlement of a claim. These changing paradigms have strengthened […]


How data-driven digital service models can prevent end-user downtime

Central to any Digital Transformation strategy is meeting the needs of a new distributed workforce. Here, Karlton Gray, Channel Director, Schneider Electric, UK and Ireland, discusses changing business models, the need for real-time application availability, resilient connectivity, and why the surge in IoT devices is driving the growth of Edge computing and creating opportunities for […]


Five tips for channel partners to help clients build a business case for full-stack observability

Application performance monitoring (APM) is the collection of tools and processes designed to help IT professionals ensure that the applications users work with meet performance standards and provide a valuable user experience (UX). Mark Maslach, Vice President, Global Channels and Strategic Alliances, AppDynamics, tells us here how channel partners can develop their application performance monitoring […]


The benefits of a partner programme for technology enterprises

Smart businesses know the value of partnerships. Research shows that organisations that outperform others have been found to spend more time (23%) on the practice, irrespective of their size and operating sector. However, it also shows that businesses spend less time on partnering than they would like, which potentially indicates that while there is a […]


Innovations that will reshape business in Kenya in the future

As global spending on Digital Transformation is projected to reach US$1.78 trillion in 2022, James Bayhack, Director, Sub-Saharan Africa at CM.com, looks at innovations that will reshape the business landscape in Kenya in the future. As 2021 has come and gone, many businesses are still responding to changes in the business environment brought on by […]


Leveraging Low-code to counter the looming threat of shadow IT

Shadow IT has become a growing concern for IT teams as business users in the post-pandemic world prioritise productivity over process. Here’s how Low-code solutions can help bridge the divide.Rahul Bhageeradhan, Global Director – Digital Architecture, Kissflow discusses how the COVID-19 pandemic has exacerbated the challenge of shadow IT and how IT can win back […]


What is the top driver for As-a-Service deployments?

The rise of the networking-as-a-service (NaaS) business model has been nothing short of a revolution. Often championed for its flexible approach to keeping expenses down, the subscription service is becoming increasingly recognised for a wealth of other reasons. Sherifa Hady, Vice President Channel, Europe Middle East and Africa at Aruba, a Hewlett Packard Enterprise company, […]


Maximising the power of partnerships

As organisations around the globe are getting a glimpse of the future, they are coming to realise that IT is much more than just a department. Rola Dagher, Global Channel Chief, Dell Technologies, tells us here why she is excited about the technology road ahead and grateful to be part of an amazing community of […]


From recovery to reality: How technology is driving sustainable economic growth

The recently held COP26 presented a major moment for international co-operation to think strategically and work together to respond to global climate challenges. After 18 months of crisis navigation and laying the groundwork to build back better, more resilient societies – the global economy is now well-positioned to transition from designs of recovery to an […]


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