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Avaya strengthens support for South Africa’s SMEs  through partnership

Avaya strengthens support for South Africa’s SMEs through partnership

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As it continues to support the development of South Africa’s all-important mid-market business sector, Avaya has partnered with Even Flow Distribution, a leading value-added distributor of unified communication, telecoms, video conferencing, wireless and networking technology, to bring its solutions to market.

Under the partnership, Even Flow Distribution will supply and support Avaya’s market-leading range of contact centre and unified communications solutions, with a particular focus on Avaya IP Office, the scalable, all-in-one business communications system designed for mid-size businesses.

According to the Small Business Institute (SBI), South Africa’s SME sector currently employs 28% of the country’s workforce and contributes up to 34% of its gross domestic product (GDP), according to the Banking Association South Africa. As a result, the mid-market economy is a key pillar in South Africa’s National Development Plan, a government plan to create 11 million jobs by 2030.

“This sector is bursting with opportunity, and to fully realise these opportunities, small and medium-sized enterprises in South Africa require innovative communication and collaboration technologies,” said Adrian Bush, Managing Director at Even Flow Distribution.

“With our presence across the country, we can provide this in the form of Avaya IP Office, which delivers the tools that South African businesses require to help them to thrive.”

Available on-premise or through a cloud deployment hosted at Even Flow Distribution’s data centre, Avaya IP Office provides a powerful set of tools to help streamline operations, centralise management, and reduce total cost of ownership for converged communications platforms.

And because it is built on open standards, Avaya IP Office provides easy application integration with Salesforce, Google and Microsoft Office 365 – and can be easily integrated with an organisation’s own tailor-made applications. Its contact centre capabilities, meanwhile, enable even the smallest contact centre to support sophisticated and satisfying customer interactions across voice, web chat, email and social media.

“With its market-leading capabilities, Avaya IP Office enables businesses to drive efficiencies and provide great customer experiences out of the box, meaning executives can focus on driving growth,” said Saifuddin Wagh, Senior Manager, Distribution – Middle East, Africa and Turkey, Avaya.

“Even Flow Distribution is the perfect partner to take the solution to market in South Africa – the company shares our values of customer centricity, innovation and industry expertise.”

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