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Avaya recognises pioneers at annual channel meeting

Avaya recognises pioneers at annual channel meeting

Middle EastPartners ProgrammeTop Stories

Leading channel organisations from across Avaya’s International region were recognised for ability to design and implement blended communication solutions that solve pressing business challenges.

Avaya has honoured its outstanding channel partners from across EMEA at the Avaya Partner Summit 2020.

The awards, presented at a gala-dinner attended by over 500 Avaya technology alliance and channel partners, encompassed excellence in service delivery, open innovation and cloud specialisation. Winners included leading channel players in the UK, Europe, Middle East, India, China and ASEAN regions.

Fadi Moubarak, Vice President – Channels, Avaya International, said: “The winners were chosen based on their demonstrated ability to increase their strategic importance and value proposition to Avaya customers over the past year.

“These channel partners have extended, designed and implemented compelling blended communication solutions that solved pressing business challenges for our joint customers. Honoured here today are the disruptors, innovators and visionaries that are rapidly recognising market trends and evolving their business to deliver outcome-driven solutions to the market.” 

Moubarak also affirmed Avaya’s commitment to empowering its partners for success, adding: “Our unique Edge Partner Program, compelling channel initiatives and open standards-based ecosystem all contribute to making Avaya the ideal partner for channel organisations looking to differentiate themselves in the market and grow their business.”

Demonstrating this focus on empowering its channel, Avaya used the Partner Summit to make key announcements around its new subscription program, latest cloud offers and advanced custom applications leveraging AI and biometrics. These announcements were presented to partners as opportunities for targeting new and exciting business areas to accelerate growth. 

Regional winners included:

Best New Partner of the Year – International; Data Hub Integrated Solutions (MORO), UAE

Enterprise Distributor of the Year – International; Redington Gulf, UAE

Solution Sale Partner of the Year – International; Hoshan Company Ltd, KSA

Team Engagement Partner of the Year – EMEA, Middle East Telecommunications Co, Kuwait

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