Avaya elevates Faten Halabi to lead sales in Bahrain, Iraq, Kuwait, Pakistan
Avaya, a global leader in business communications, software, systems and services, announced the appointment of Faten Halabi as Regional Sales Leader for Bahrain, Iraq, Kuwait and Pakistan. In this new role, Halabi will focus on driving business with partners in these four countries and work closely with customers to help them achieve their digital transformation objectives.
Halabi has been with Avaya since 2014, helping to transform the company’s operations in Bahrain as Business Development Director and growing business with key partners. Having built strong relationships with key stakeholders in the industry, including integrators, consultants and developers, Halabi will ensure Avaya operations are aligned with companies’ business strategies across key verticals. Halabi will help to drive adoption of Avaya’s latest innovative solutions, including Avaya Breeze, Avaya Oceana, and Avaya Equinox.
With organisations across the region facing challenges to evolve digitally in competitive markets, CEOs are increasingly putting digital transformation and customer engagement at the top of their corporate agendas. Avaya has successfully transitioned into a software and services-led company, which today account for three quarters of revenue, and provides a range of cloud-based solutions and professional services, designed to help organisations achieve their digital transformation objectives more easily and cost-effectively.